Mediagistic Blog
What Happened to Nielsen’s Accreditation?
November 9, 2021Nielsen’s national and local television ratings have long been considered the gold standard in the media industry. However, Nielsen has recently lost… Continue Reading What Happened to Nielsen’s Accreditation?…
Google Ads’ New Image Extensions: What Are They & Why Do They Matter?
August 4, 2021Google image extensions are a new set of features for Google advertising that have recently come out of beta testing. This update… Continue Reading Google Ads’ New Image Extensions: What Are They & Why Do They Matter?…
The Google Page Experience Update is Coming Mid-June 2021: Is Your Site Ready?
May 31, 2021Last year in May 2020, Google announced that it would be incorporating more user experience signals as ranking factors in its algorithm.… Continue Reading The Google Page Experience Update is Coming Mid-June 2021: Is Your Site Ready?…
Apple’s iOS 14 App Tracking Transparency Update: What We Know So Far & How it May Affect Advertisers
February 12, 2021Apple’s iOS 14 App Tracking Transparency (ATT) update, expected to be pushed to devices in early 2021, is sure to have an… Continue Reading Apple’s iOS 14 App Tracking Transparency Update: What We Know So Far & How it May Affect Advertisers…
Special Report: Users are Spending More Time Streaming Ad-Supported Video vs. Major SVOD Platforms
December 28, 2020There’s no question that the COVID-19 pandemic has changed Americans’ habits. Streaming consumption across all devices is up more than 74% over… Continue Reading Special Report: Users are Spending More Time Streaming Ad-Supported Video vs. Major SVOD Platforms…
Google Announces 3 Major Changes to Google Local Services Ads
September 25, 2020If you’re an HVAC or home services contractor who has worked with Google Local Services Ads for any length of time, then… Continue Reading Google Announces 3 Major Changes to Google Local Services Ads…
Inside Info: Heavy Radio Users are Ideal Targets for Heating & AC Contractors
August 30, 2020During the Coronavirus pandemic, an enormous number of Americans are spending more time at home and consuming media at unprecedented rates. And… Continue Reading Inside Info: Heavy Radio Users are Ideal Targets for Heating & AC Contractors…
Why Mediagistic is Investing in ADA-Compliant Websites at Zero Cost to Our Clients
July 22, 2020After a great deal of consideration, Mediagistic has decided to make all our sites compliant with Americans with Disabilities Act (ADA) standards.… Continue Reading Why Mediagistic is Investing in ADA-Compliant Websites at Zero Cost to Our Clients…
Mediagistic Brings Home Five Trophies at the 2020 Telly Awards
May 27, 2020The Telly Awards have been around since 1979. With more than twelve thousand entries from five different continents, the awards showcase “excellence… Continue Reading Mediagistic Brings Home Five Trophies at the 2020 Telly Awards…